Americans have upped their supplement game since the beginning of the COVID-19 pandemic. In fact, many individuals who didn't previously have a supplement regimen may now have a consistent vitamin and mineral routine. And one supplement, in particular, is especially hot right now among consumers, a new survey suggests.
Today, the International Food Information Council (IFIC) released the survey, "Consumer Perspectives on Vitamins, Minerals, and Food and Beverage Fortification," which examines American perceptions about…