Introducing Gift Edah: The Creative Force Behind Africa’s Leading Brand Experiences
In an enlightening conversation with Business Insider Africa, Gift reveals the intricate journey of Rayvolution Media, offering insights into its soaring trajectory, the myriad challenges faced in large-scale productions, and his audacious vision for the evolution of African media and immersive storytelling.
Question: You’ve built a reputation over 15 years for delivering high-impact multimedia productions across Africa. What originally inspired you to pursue this path in visual storytelling and creative…