a marketing campaign to make teens conscious
Unicef and the Ministry of National Education are leading an information campaign for young people on hygienic management of menstruation. According to a survey, 21% of young people go to school every month in Burkina Faso and Niger because of their period, which has a negative impact on their school performance. During this campaign, young girls and boys learn to better understand the female genitals and for girls to better manage periods using simple and practical methods.
as reported from Ouagadougou, Pedestrian Boudani
During this campaign, the dialogue is direct and open between students and facilitators, as at the mixed high school in Gounghin in Ouagadougou, where some young people wonder: “are there solutions to extreme pain?” “At what age do you start your period?”, “Is it normal to have your period twice in the same month?”.
According to Unicef, many young girls are absent from school during their menstrual period. This leads to strong disruptions in their school schedule. Sandra Lattouf, resident representative of Unicef in Burkina Faso “A survey conducted in Niger and Burkina Faso shows that 21% of children do not go to school because of their periods. Other statistics show that the effect of menstruation is significant. ”
Unicef ambassador, rapper Smarty, is taking part in this campaign and encouraging young people to break the ice and take ownership of the debate about their health. “The idea is to infuse something into them, something that they can share. We want good health and not have unwanted pregnancies or circumstances that could affect our future in our youth. ”
Unicef took the opportunity to launch its platform, u-reporting, dedicated to issues related to the hygienic management of periods. The campaign continues in several schools across the country
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