Ivory Coast: on-line gross sales save the rustic’s exchange

In Côte d’Ivoire, on-line gross sales, that have already larger, exploded this yr within the context of the well being disaster. The e-commerce emblem Jumia, the main guests in the field in Africa and particularly within the Ivory Coast, let’s say, claims birth of four.8 million programs simplest for the duration of “Black Friday”.

Some Ivorian retailers, in large issue as a result of the limitations related to the Covid-19 pandemic, claim that they owe their survival to their cooperation with the principal on-line gross sales teams, regardless of an important margin loss. The document from our correspondent on web site in Abidjan.

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