The Rise of South Africa's Young, Black Agri-Influencers
Meet the new faces of South African farming: Young, black, and deeply connected through social media. This vibrant generation is redefining agriculture in a realm historically dominated by whites. Their digital presence gives followers the confidence to dive into a transforming sector.
Lerato Botha, clad in a striking yellow outfit, turns heads at the Young Farmers' Show in Pretoria. Approached by Kgomotso, a 24-year-old farmer eager to exchange contacts, she…