Manchester City have presented their new away kit for the upcoming 2021/22 season, where water plays an inspiring role in the design.
City’s charity, Cityzens Giving, uses football to raise awareness and access to safe water around the world, and this new kit has been manufactured to increase that cause.
It’s here! ?
Our new away kit celebrates football as a force for good. @pumafootball, #CityzensGiving and @XylemInc join forces to address water challenges around the world through the power of football.
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? #ManCity | #LetsSolveWater
– Manchester City (@ManCity) July 29, 2021
City has collaborated with both Cityzens Giving and Xylem, the club’s water technology partner, City has collaborated with PUMA to promote their cause and produced a new jersey with a manufacturing process for Dope Dye that reduces water consumption during creation.
The new shirt has water drops throughout the design, while all tops and logos are made with shimmering colors, which are similar to the effect of light that breaks through water.
Combining a white base with a color scheme described as Ocean Depths (a combination of blue, teal and green), the shirt is a refreshingly simple production, with the main award as the iridescent colors on the chest.
City hopes to increase global access to water – one in three people worldwide does not have regular clean water available to them – and the ambition is to reach over 10,000 young people on three continents, focusing on Manchester, Sao Paulo, Buenos Aires and Mumbai .
“We are proud to use the club’s away kit to raise awareness of water issues around the world and create a platform to provide much-needed support to communities in need,” City Football Foundation director Tom Pitchon told the club’s official website.
Kyle Walker models the new kit / Nike / Manchester City
“Strengthening our global network of young leaders to use football as a platform to address social issues in their communities is at the heart of what Cityzens Giving does and the work we begin with our partners PUMA and Xylem will help improve lives. for thousands of people around the world.
“Our game package is an expression of what our club stands for and we are very happy that this season’s kit will be used to highlight the important issue of access to clean water.”
The new Manchester City away kit is now on sale at the Etihad Stadium Store and online atmancity.com/shop.
